ZPower, a manufacturer of rechargeable silver-zinc microbatteries, announced that it is expanding its market focus after what it reports was a “successful 2018” in which it helped bring rechargeability to the mainstream for hearing aids, and launched new products in the medical and consumer electronics markets. ZPower was said to grow substantially last year, expanding into two additional facilities and doubling its production floor space, while receiving $30M of new investment to meet demand.
“While the silver-zinc chemistry has been in use for decades with NASA and military applications, our dedicated research has advanced the technology, miniaturizing it without the loss of energy density and developing a patented charging method that enables hundreds of charge cycles without significant decline in performance,” said Ross Dueber, CEO of ZPower. “This breakthrough introduced small-scale rechargeable power in ways that weren’t previously possible while eliminating the safety and transportation concerns associated with lithium-ion technology. It’s positioned ZPower as an innovator and enabler in advanced miniature power solutions.”
In support of this expansion, ZPower has also embarked on a brand evolution to better align with its expanded market focus. The company has already begun rolling out new brand assets and plans to launch a new website in early Q2.
“We’re excited about the future and have great confidence in our ability to help bring innovative new products to life, as we continue to increase energy density in our microbatteries,” said Anson Martin, Chief Commercial Officer. “Brands are meant to evolve, and our brand evolution will reflect our journey and what lies ahead. It signifies our progression into a mature and professional organization that’s in line with the caliber of businesses we currently work with and our future customers.”
For more information about ZPower microbatteries, please visit: www.zpowerbattery.com.
Link：ZPower to Expand Market Focus, Launch New WebsiteREF: Hearing aids China, BTE Hearing Aids, Hearing Aids Types
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